In today's competitive landscape, simply providing a product or service is no longer enough. Customers crave experiences that are meaningful, engaging, and memorable. This interactive session will delve into the principles of the Experience Economy, a powerful framework that can transform your business and build lasting customer relationships.

In this session, the main topic points and key takeaways are:

• Explore the four key dimensions of the Experience Economy framework and its implications for your business.
• Understand methods for measuring customer satisfaction, loyalty, and the return on investment of experience-based initiatives.
• Discuss implementing practical strategies for incorporating these principles into your business model.

Who should attend:
This session is ideal for business owners, managers, marketing professionals, and anyone interested in enhancing customer relationships and driving business growth through memorable experiences.

About the Presenter

Ava Doyle, M.Ed | Ava Doyle Consulting, Trainer/Facilitator

Ava Doyle, M.Ed. is a seasoned training and communications professional with over 30 years of experience across diverse sectors, including hospitality, retail, education, and government. Her expertise spans training and development, public relations, client services, and financial literacy. Her career highlights include developing and delivering engaging financial literacy programs for high school and college students, as well as retirement planning education for state employees. These experiences honed her exceptional training and facilitation skills, enabling her to effectively communicate complex financial concepts in a clear and accessible manner.

Beyond her expertise in financial education, Ava excels in writing, research, event management, and strategic planning. She is passionate about using her skills to empower individuals and organizations to achieve their full potential and success.

Ava holds a Bachelor of Arts in Journalism from the University of Oklahoma, with an emphasis in Public Relations and a minor in Nonprofit Organization Studies. She furthered her education with a Master of Education in Adult and Higher Education, specializing in Workforce Development and Continuing Education and College Student Affairs, also from The University of Oklahoma

An almost lifelong Oklahoman, Ava was raised in Broken Arrow and currently resides in Oklahoma City.